Funny how links just pop up and give you story ideas. Who does CODA hire for its Senior Vice-President of Global Sales & Distribution? None other than Michael A. Jackson. No, not the dead pop star's marketing estate.

None other than GM's former North American Vice-President of Marketing & Distribution. So what makes that worthy of a minute of our time, well read on.

They are not going to this horrible mark it up, dealer network. No! They will sell it direct! No hassle, no dealer markup! With a real system for test driving, with multiple locations!

"Recognizing the inefficiencies of the traditional automotive business model and the opportunity for reinvention, CODA will sell its vehicle directly to consumers and deliver a unique customer ownership experience."

CODA website: "Innovation is central to our entire business model and that includes sales and service. We're working to transform the traditional car sales and service model to be truly customer centric with an ecologically friendly retail footprint. To do this, we plan to have two flagship CODA retail and education centers in California: in Santa Monica and San Francisco. These locations will be places where people can go to learn about EV technology and infrastructure as well as test drive a CODA.

They will not be your typical dealership with salesmen trying to "sell" you. Rather, they will be a place to learn and discover if the CODA electric car is right for you. CODA will have similar "satellite" locations where you can go to test drive a CODA if you cannot get to one of the flagship locations.

CODA Automotive will perform all maintenance and service through a network of world-class, brand name after-sales partners."

Don't you wish we could buy & special order our VOLT that way?

http://www.prnewswire.com/news-releases/coda-automotive-taps-former-gm-north-america-top-sales--marketing-executive-82170942.html