Grab our RSS Feed
Follow us on:
   AND    

Archive for the 'Op-ed' Category

Op-Ed: GM Offers 60 Day Money Back Guarantee, 80s Style

September 11th, 2009 | Posted in: Advertising, Op-ed with 238 Comments

Looking to bolster sales in a post CFC (Cash for Clunkers) world, GM launched a new campaign entitled “May the Best Car Win,” led by a 60 day ‘Satisfaction Guaranteed’ promotion, designed to bring more buyers into their showrooms.
Beginning September 14th, the premise is straight forward: you buy a GM car; you later decide it [...]

Posted by: Statik with 238 Comments

Op-Ed: Cash for Clunkers Ends in August and GM’s Monthly Woes Continue Unabated

September 5th, 2009 | Posted in: Financial, Op-ed with 208 Comments

On August 24th, the CARS program (more affectionately known as ‘Cash for Clunkers’) ended. The program was rolled out to generate sales to the distressed North American car industry (and the economy in general), while putting more efficient cars on the road.
Was it well received? Very much so. Who doesn’t like free money* after all? [...]

Posted by: Statik with 208 Comments

Op-Ed: Just who and what is ‘typical’ to GM? And what is reality for us as individuals?

August 15th, 2009 | Posted in: Op-ed with 302 Comments

Fair Warning: Perhaps you have already spotted the ’subtle’ tone change in the title? Yes, Lyle has not penned this post. Which can mean only one thing, that I have hacked his administrator password and locked him out. Actually, Lyle has asked me to be a regular guest writer, and [...]

Posted by: Statik with 302 Comments

RSS Recent GM-Volt Forum Posts