The publicity surrounding yesterday’s release of our waiting list data has been outstanding.
I would like to give special thanks to reporters Sharon Terlap and John Stoll of the Wall Street Journal as well as Kevin Krolicki of Reuters who were interested enough in the story of us more than 33,000 Volt enthusiasts to interview me [...]
Popularity: 2%
I just had the chance to interview Ed Peper, Chevrolet brand manager, and some of his team members, John Hughes, Carolyn Normandin, and Steve Wagg about bringing the Volt to market. Unless other initials occur, the responses are from Mr. Peper.
What is your job in GM?
I’m responsible for all the marketing, advertising, promotion, relation to [...]
Popularity: 6%
Now that GM has approved production of the Chevy Volt, they can begin to focus on what to us may seem obvious. Who will buy the Chevy Volt?
Clearly, I, and the nearly 30,000 people on our waitlist already hope to do so, assuming it is within our means. But since around 15 million [...]
Popularity: 7%