One of the major missions of this site has been to spread the word about the Chevy Volt. The idea is the more people that know about it, the more people will see it as a great solution.
Also the more people we can demonstrate to GM as wanting the car, the more likely they will be to build it in necessary volumes.
Early on the Volt was just a concept. In June of this year, GM’s board of directors approved production.
A new television ad featuring the Volt has begun airing during the Olympics. The ad is being shown regularly from 8/8 through 8/24, and is shown below.
Per GM the ad "combines Chevy’s key Fuel Solutions stories into a memorable 60-second commercial that demonstrates Chevy offers answers to America’s transportation energy needs. The upcoming Chevy Volt range-extended electric vehicle makes a brief appearance."
Considering 60% of all US households watch the Olympics it confirms how serious GM is about this car.
This entry was posted on Monday, August 11th, 2008 at 5:56 am and is filed under Advertising, Video. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.